On April 25th 2025, Pop Mart is releasing the next line of Labubu Blind Box plushies (or Labubu V3 as fans affectionately know it) and we’re so freaking excited!!! The line is officially called THE MONSTERS Big Into Energy series.
Stepping into this new era, Pop Mart is spicing things up with coloring each character with a “random tie-dye technique” and a “unique color attachment” that ensures that the gradient colors of each Labubu in this series are one of a kind.
Fans are super excited to see such a beautiful splash of vibrant color added to the Labubu franchise.
This makes the new release super different from the pastel cuteness and soft-toned vibes of past releases like Exciting Macaroon or Have a Seat.
We’re especially thrilled to see the colored teeth as well as the dyed claw nails, which is super new for the Labubu franchise and we’ve only really seen that from other fans customizing their own Labubu plushes. (Also the different color tones used for the ears is super duper cuuute.)
The feature that is really exciting are the glittery pupils, which will definitely make every character standout (especially the rainbow-themed secret pull!)
Release Date, Release Times and How to Get Your Own
So you want Labubu V3, huh? Well, good luck with that. 😂
Just kidding. We have the best tips and tricks for you here at Blind Box Darlings. We’re seasoned veterans of waiting in lines in malls where people stare at you bewildered. We’ve all been the friend that place-sits as the other friend goes on an adventure.
Check out our recommended steps to securing your own Big Into Energy Labubu!
Securing Big Into Energy release boxes online
The official release date for Big Into Energy online for countries outside of China is April 25th, 2025 on the official Pop Mart website.
The website counts down and technically releases things a bit early starting the night before on April 24th, 2025 on 7 PM and will let you start buying new releases at this time. (This is typical for every drop/release.)
BB Darlings Tip:
- If you live near a Pop Mart store, try the ‘Store Pickup’ option at the homepage of popmart.com
- From there, make sure you choose the right store nearby.
- Add everything you want to your cart so that it is ready to go on April 24th at 7 PM (Some fans like creating an official Pop Mart account, saving their payment info, etc as well.)
- Set allllllll of your alarms around 15 minutes before 7 PM on April 24th. Refresh your cart consistently.
- If luck is in your favor, you should get the option to buy your cart!
You can also secure a box via one of Pop Mart’s many Tiktok lives or shops. Here are the several channels they go live on (depending on location). Here are the US centric official Tiktok channels:
- @popmart_us
- @popmart.usshop (Having a Big Into Energy LIVE stream April 24th @ 4pm)
- @popmart.uslifestyle
- @popmart.uslocalshop (Having a Big Into Energy LIVE stream April 24th @ 4pm)
Securing Big Into Energy release boxes in Person
Lucky enough to have a Pop Mart store near you? Get ready to get in line, babes.
The official release time for Big Into Energy at Pop Mart store is the morning of April 25th, 2025, but beware that they do have a limited amount of stock.
Most fans who missed the online drop CAN and WILL be lining up that morning as soon as the mall opens. (There has been reports of lines starting outside of the mall before it opens too.) Just be aware that even though your local Pop Mart may open at 10 or 11 AM, just know that the line may already be established and super long by that time. Godspeed!
All the Characters in Big Into Energy
There is a really cute theme going on when it comes to each of the characters in THE MONSTERS’ Big Into Energy.
Pop Mart mentions that “every hue unlocks a new layer of personality and power.” So each color seems to embody a feeling and there is definitely a color theory theme going on.
Especially with vibrant reds and pinks that make up ‘Love’ character or the lively oranges and yellows that make up the ‘Happiness’ character, the Big Into Energy Labubu series looks designed to be super fun and irresistible.
Happiness from Big Into Energy
Love from Big Into Energy
Loyalty from Big Into Energy
Serenity from Big Into Energy
Hope from Big Into Energy
Luck from Big Into Energy
Here is all of the characters as they will appear on the Big Into Energy box. Already got one in mind as your favorite?
As a proper Labubu fanatic, I obviously really really want the secret, but ESPECIALLY for this series. Check out more details on it below!
Details on the Secret pull from Big Into Energy
I think just about every Labubu fan wants the secret pull from this Big Into Energy blind box series. Why? One word… RAINBOW 🌈🌈🌈
The name of the secret edition pull of the Big Into Energy series is officially called Id. Are we getting a bit Jungian with this name inspiration, Pop Mart? I stan.
It’s just a theory, but with the other Labubu’s being related to major feelings and sentiments and corresponding to different colors, it would only make sense that the grey and black tie-dyed special edition would be inspired by the Jungian “Id” concept of the ‘shadow’ or the ‘unconscious’ part of brain.
The special edition here has hints of the other characters in the multi-colored teeth smile and an adorable kaleidoscope of glittery rainbow eyes.
This ID special edition character is featured in the beginning of the cutest video promo you’ll ever see right here. He starts off by flying in the cold darkness of space and then falling through different energy ‘rings’ that represent all of the Big Into Energy character colors.
As always, the odds of getting this secret pull is 1 / 72. May Zimomo be ever in your favor~
Check out all of the extra merch and accessories also being released for the Big Into Energy series HERE. Phone charms, phone cases and more!
